Director of Marketing and Communications

Summary:

Director of Marketing and Communications job opportunity with a leading UK college.

About the School:

A school with an outstanding Ofsted rating and Beacon Status, dedicated to delivering high-quality education and innovative learning experiences.

The Opportunity:

As Director of Marketing and Communications, you will shape the future of a prestigious institution by enhancing its reputation, driving student recruitment, and increasing brand visibility. This role offers the chance to lead a dynamic team and deliver impactful campaigns that resonate with diverse audiences.

Key Responsibilities:

• Develop and implement strategic marketing and communications campaigns to enhance the institution’s profile and attract new students.
• Lead and inspire a high-performing marketing and communications team, ensuring the delivery of bold and effective content across all platforms.
• Manage and coordinate multiple projects, ensuring they are completed on time and to the highest standards.
• Build and maintain strong relationships with internal and external stakeholders, including students, parents, and industry partners.
• Oversee the production of marketing materials, digital content, and media campaigns that align with the institution’s brand and values.
• Monitor and evaluate the effectiveness of marketing initiatives, using data and insights to inform future strategies.
• Ensure all communications are consistent, professional, and tailored to different audiences and platforms.
• Represent the institution at public events, media engagements, and industry conferences.

Qualifications & Skills:

Required

• Proven leadership experience in marketing and communications, preferably within the education sector.
• Strong written and verbal communication skills with the ability to adapt tone and message for diverse audiences.
• Excellent organisational skills with the ability to manage multiple projects and deadlines in a fast-paced environment.
• Demonstrated experience in developing and executing successful marketing campaigns.
• A degree or equivalent qualification in marketing, communications, or a related field.

Preferred

• Experience in higher education or further education settings.
• Familiarity with digital marketing tools and platforms.
• Experience with branding and reputation management.
• Strong understanding of student recruitment strategies and processes.
• Experience in managing a team and delivering training and development initiatives.

Compensation & Benefits:

• Competitive salary of up to £71,692.
• Comprehensive benefits package including health, dental, and vision insurance.
• Opportunities for professional development and career progression.