Head of Marketing and Communications

Summary:

Head of Marketing and Communications job opportunity at a prestigious school.

About the School:

A school with a rich history and strong reputation for academic excellence, co-curricular engagement, and outstanding pastoral care. It is highly respected in the local community and consistently recognized for its achievements.

The Opportunity:

The Head of Marketing and Communications will lead the strategic and operational delivery of all marketing, communications, and brand activity, playing a key role in enhancing the school’s reputation and driving pupil recruitment. This is a dynamic and impactful role that shapes how the school is perceived both internally and externally.

Key Responsibilities:

• Develop and deliver an integrated marketing and communications strategy aligned with the school’s vision and growth ambitions.
• Shape and safeguard the school’s brand identity, tone of voice, and reputation.
• Oversee the creation and delivery of high-quality content across digital and print platforms.
• Lead all internal and external communications, ensuring clarity, consistency, and impact.
• Manage the school’s digital strategy, including website, social media, and online advertising.
• Work with the Head of Admissions to design and deliver targeted campaigns that support pupil recruitment and retention.
• Strengthen relationships with parents, alumni, and the wider community through effective communication strategies.
• Provide strategic communications advice to senior leaders, including crisis communications when required.

Qualifications & Skills:

Required

• Significant experience in a senior marketing and/or communications role, ideally within education or a values-led organisation.
• Proven success in delivering integrated marketing and communications strategies that support recruitment, engagement, and reputation.
• Strong digital expertise, including website management, social media, content strategy, and analytics.
• Excellent writing and editing skills with the ability to adapt tone for different audiences.
• Strong stakeholder management and interpersonal skills.

Preferred

• Experience in an independent school or similar environment.
• Understanding of admissions processes, CRM systems, and audience segmentation.
• Professional marketing or communications qualification (e.g., CIM, AMCIS).

Compensation & Benefits:

• Up to £50,000 per annum according to skills and experience.
• Five weeks of annual leave, increasing to six weeks after five years of service.
• Generous fee remission for children being educated at the school.
• Access to a Doctor for advice and short consultations.
• Staff Wellbeing Programme and Wellbeing Day (additional leave).