Job Description
Summary:
Marketing and Communications Lead job with a focus on strategic brand development and cross-college marketing initiatives.
About the School:
A school with a strong reputation for student success and a commitment to providing a supportive and high-quality learning environment for students aged 16-19.
The Opportunity:
As the Marketing and Communications Lead, you will play a key role in shaping and implementing a cohesive marketing strategy across the Trust. This position offers the chance to lead a growing team and drive impactful campaigns that enhance the visibility and identity of each college within the Trust.
Key Responsibilities:
- Lead and develop the marketing and communications function across all colleges within the Trust.
- Design, deliver, and evaluate Trust-wide and college-specific marketing strategies.
- Strengthen and evolve the distinct identities of each college while aligning them with the Trust’s vision and values.
- Oversee campaigns, digital content, brand management, and external communications across multiple channels.
- Use insight, data, and feedback to inform decision making and improve the impact of marketing initiatives.
- Collaborate with senior leaders, staff teams, students, and external partners to ensure a consistent and high-quality approach to marketing and communications.
Qualifications & Skills:
Required
- Proven experience in marketing, communications, or brand development.
- The ability to lead, coach, and develop a team, fostering creativity, collaboration, and continuous improvement.
- Strong digital, analytical, and project management skills.
- A strategic mindset with the confidence to innovate and drive change.
- Alignment with the Trust's leadership behaviours and attributes.
Preferred
- Experience in managing cross-functional teams or multi-site marketing initiatives.
- Background in educational marketing or communications.
- Familiarity with digital marketing tools and analytics platforms.
Compensation & Benefits:
- Competitive salary within scale 25-28.
- Hybrid working model with travel across Trust sites.
- Opportunities for professional development and career growth.
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