Job Description
Summary:
Director of Marketing and Communications job opportunity at a prestigious institution.
About the School:
The school is renowned for its academic excellence, strong community values, and commitment to providing a transformative education. It fosters a supportive and inspiring environment for both students and staff.
The Opportunity:
As the Director of Marketing and Communications, you will lead the development and execution of a comprehensive marketing and communications strategy across multiple schools. This role is essential in enhancing the school’s brand, attracting top pupils, and supporting the institution’s charitable and educational goals.
Key Responsibilities:
- Develop and implement a Foundation-wide marketing, communications, and pupil recruitment strategy aligned with organisational objectives.
- Maximize the use of traditional, social, and trending communication channels to elevate the school’s brand and differentiate it from competitors.
- Collaborate with senior leadership, including the CFCO, to ensure alignment with strategic goals and initiatives.
- Manage and lead a team to deliver high-impact marketing campaigns with measurable outcomes.
- Support the success of charitable endeavours and promote new business initiatives across the Foundation.
- Ensure consistent and unified brand messaging across all communication platforms and audiences.
- Oversee the development of content, including writing, editing, and producing materials for internal and external audiences.
- Strengthen community engagement through strategic communication and public relations efforts.
Qualifications & Skills:
Required
- Proven experience in leading and delivering marketing and communications strategies at a senior level within a complex, multi-site organisation.
- Senior-level experience in marketing, communications, or brand management.
- Strong leadership skills with the ability to motivate and manage high-performing teams.
- Excellent written and verbal communication skills with the ability to craft compelling messages for diverse audiences.
- Demonstrated ability to manage multiple projects with clear objectives and measurable outcomes.
Preferred
- Experience in education or the non-profit sector.
- Familiarity with digital marketing and social media platforms.
- Experience with pupil recruitment and brand promotion in the independent education sector.
- Strong understanding of the UK and international education market.
Compensation & Benefits:
- Competitive salary and comprehensive benefits package.
- Excellent pension scheme and health insurance coverage.
- Generous holiday allowance and flexible working arrangements.
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